Purpose

Type of Data (please see Section A above for details of the information that falls within each category)

Lawful Basis for Processing

To provide our Services: To establish and provide service, build and manage business opportunities, and fulfill contract requirements. 

Contact Information; Identification Information; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Performance of a contract, or if this falls outside of the scope of a contract that we have, or will enter into with you, where this is necessary for our legitimate interests in:

• entering into and complying with the terms of a contract that we have in place with a customer or user;
• protecting and developing our business and reputation; and/or
• protecting the security and integrity of our systems, processes and our business.

Improve our Services and grow Constellation: To understand our consumer base, conduct market research and statistical analysis, develop new products, and improve the Services.

Contact Information; Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Necessary for our legitimate interests in:

• developing our business;
• informing our future business strategy;
• promoting innovation; and/or
• meeting customer and user needs and expectations.

Respond to your inquiries: To provide support and respond to your questions, inquiries, and other requests.

Contact Information; Identification Information; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Necessary for our legitimate interests in:

• protecting our business and reputation; and/or
• meeting customer and user needs and expectations.

Send communications and marketing: To provide account updates or other communications regarding your account or to inform you of any changes to our Services. 

Contact Information Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

In the case of direct marketing, your consent* (where legally required). Otherwise, this is necessary for our legitimate interests in:

• promoting our services;
• building our customer base;
• developing our business; and/or
• meeting customer and user needs and expectations.

*If you choose to consent, you can withdraw this at any time, using the unsubscribe link in the message or by contacting us. You can also use the same methods to opt-out of receiving marketing communications that are sent on the basis of our legitimate interests. 

Offer, maintain, and improve online Services:To monitor the performance of the Services, improve the Services, ensure the security of the Services, and personalize your experience. 

Contact Information; Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Performance of a contract, or if this falls outside of the scope of a contract that we have, or will enter into with you, where this is necessary for our legitimate interests in:

• entering into and complying with the terms of a contract that we have in place with a customer or user;
• protecting and developing our business;
• promoting innovation;
• meeting customer and user needs and expectations; and/or
• protecting the security and integrity of our systems, processes and our business.

An exception to the above is where we use cookies (and/or similar technologies) to personalize your experience. In that case our lawful basis is consent. Please see our Cookie Policy for more information.

Comply with legal and regulatory obligations:To comply with our legal and regulatory requirements or in connection with inquiries from regulators, law enforcement agencies, or parties involved in litigation. 

Contact Information; Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Necessary for compliance with legal obligations to which we are subject as well as our legitimate interests in:

• ensuring that we comply with regulatory or industry requirements, expectations, guidance or best practice recommendations, which are not underpinned by law and/or
• following legal processes and procedures relating to the conduct of litigation.

To establish, protect, or exercise our legal rights.

Contact Information; Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Necessary for our legitimate interests in protecting our business and reputation.

As required to enforce contracts.

Contact Information; Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Performance of a contract, or if this falls outside of the scope of a contract that we have, or will enter into with you, where this is necessary for our legitimate interests in:

• complying with the terms of a contract that we have in place with a customer or user;
• providing our Services to customers or users; or
• protecting our business.

To defend against legal claims or demands.

Contact Information; Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Necessary for our legitimate interests in protecting our business and reputation.

To investigate, prevent, or take action against illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person.

Contact Information;  Identification Information; Customer Service Interactions; Physical Location Information; Online Usage Information; Device Information; Online Location Information.

Necessary for our legitimate interests in:

• protecting and developing our business and reputation; and/or
• protecting the security and integrity of our systems, processes and our business;
• helping to prevent and detect fraud and other criminal activity; and/or
• protecting our workforce and/or customers.